BPI focuses on commercial banking in Portugal, offering an extensive portfolio of financial services and products for corporate, institutional, and individual clients.

BPI is part of the CaixaBank Group, the retail banking leader in Spain, which acquired full ownership of the Portuguese bank at the end of 2018. BPI is the fourth-largest financial institution operating in Portugal by business volume (credit, guarantees, and total customer resources).

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Banco BPI, part of the CaixaBank Group, has launched an artificial intelligence (AI)-powered digital assistant developed in Portugal. Operating 24/7, this omnichannel assistant serves customers of BPI Directo. In its initial phase, it is available on the telephone channel to support contact center operations, with a phased rollout planned across the Bank's various customer touchpoints.


The newly launched assistant is built on conversational AI technology developed by Portuguese tech company AgentifAI. Based in Braga, AgentifAI has earned international recognition with several prestigious awards in the financial sector, most recently winning "Best Use of Tech in Consumer Payments” at Pay Tech Awards.


"We selected AgentifAI because it delivers a humanized omnichannel experience—especially on the voice channel—offers a fast time-to-market, and provides a proven solution in the banking market,"


"We believe this solution will represent a major leap forward in customer experience at BPI. We are excited to offer this innovative solution to our clients, particularly at a time when customer experience in digital services is a key differentiator for companies."


States Sérgio Miguel Santos, Executive Director of Digital Banking at BPI.



Rui Lopes, CEO of AgentifAI, adds:

"We are thrilled to mark this partnership with BPI, a bank distinguished by its pursuit of innovation aimed at service excellence. This partnership reinforces AgentifAI’s leadership in conversational AI for banking with a Voice Assistant solution. In doing so, we put AI technology to work for operational efficiency alongside a superior customer experience."



A key differentiator of the solution lies in its ability to maintain natural and humanized dialogue, creating a unique, personalized experience for BPI customers. AgentifAI's use of advanced natural language processing (NLP) and conversational design enables fluid, intuitive interactions, delivering effective responses that drive higher customer satisfaction and engagement.

The solution is now live for all BPI Directo customers.


This is an English translation of the original press release. You can view the original article in Portuguese here.